Quiddo Join the waitlist
Media & Press

Press Kit

Logos, colours, boilerplate copy, and everything else you need to write about us.

[email protected]

At a glance

Category

Family Finance

Platform

iOS · Android · Web

Country

Australia

Founded

2025

Pricing

$1.99 / mo or $15 / yr

Trial

30 days free

Boilerplate copy

One-liner

Quiddo is cashless pocket money for Australian families. Kids earn and save; parents pay with their card.

Short description

Quiddo is an Australian pocket money app that works without debit cards. Kids can see their balance and what they're saving for; parents approve spending from their own card and track chore completions in real time. No cash, no spreadsheets, no lost cards.

Long description

Quiddo is a family pocket money app built by Four By Firelight, a Melbourne-based husband and wife team. Unlike other apps that require children to have their own debit cards, Quiddo keeps all spending on the parent's card. Kids see their virtual balance, set savings goals, and complete chores to earn their allowance. Parents approve transactions and manage multiple children from one dashboard. Available on iOS, Android, and the web, Quiddo is priced at $1.99/month or $15/year with a 30-day free trial.

Background & context

Quiddo was built by Four By Firelight, a Melbourne-based studio. They built it after years of frustration with pocket money apps that required children to carry debit cards.

Quiddo only collects the data it needs and never connects children's details to a bank or financial institution.

Multiple kids, different allowance schedules, task-based earning, savings goals. All of it runs from one parent account.

Logo

SVG format. Use the colour version on white or light backgrounds; use the monochrome version on dark or coloured backgrounds.

Quiddo logo, colour version

Colour icon

SVG

Download
Quiddo logo, monochrome version

Monochrome icon

SVG

Download
Quiddo

Wordmark on dark

Use on dark bg

Quiddo

Wordmark on light

Use on white bg

Brand colours

Primary palette. Each colour has a full range of tints and shades; the 400 value is the canonical brand colour for each.

Primary · CTA · Brand

Eucalyptus

#4A7C59 /400
#75B98C /300
#3A6347 /500
#2A4A34 /600
#EDF5F0 /50
Neutral · Text · UI

Bark

#3A3028 /700
#8C7A60 /500
#D8CEBC /300
#F5F0E8 /100
#FDFBF7 /50
Accent · Goals · Badges

Wattle

#E8A030 /400
#F7C14A /300
#C07818 /500
#FAD98A /200
#FEF8EC /50
Earn · Approve · Positive

Gumleaf

#2A9E5C /400
#6ABF8A /300
#1E7A44 /500
#D0ECD9 /100
#EDF7F1 /50
Spend · Decline · Alert

Redearth

#C8483C /400
#E87C74 /300
#A03028 /500
#FAD8D5 /100
#FDF0EF /50
Kid Portal · Dark UI

Nightsky

#010508 /900
#081828 /700
#1A3A4E /500
#2E5468 /400
#8FA3B2 /200

Typography

Display font

Figtree

Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm
Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz

Used for: headings, logo, display text

Source: @fontsource-variable/figtree

Body font

DM Sans

Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm
Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz

Used for: all body copy, UI labels, buttons

Source: @fontsource-variable/dm-sans

App screenshots

High-resolution screenshots available on request. Contact [email protected].

Screenshot coming soon

Parent dashboard

Screenshot coming soon

Kid portal

Screenshot coming soon

Task list

Screenshot coming soon

Savings goal

Screenshot coming soon

Transaction approval

Founders

Ben

Co-founder · Engineering

Software engineer with 20+ years of experience. Ben built Quiddo from the ground up, handling all backend and mobile development. Based in Melbourne.

Erica

Co-founder · Product & Community

Teacher and community leader with experience in financial literacy education. Erica leads product direction and works directly with families using Quiddo.

Headshots available on request. Email [email protected].

In the press

We're just getting started. Coverage coming soon.

Usage guidelines

Do

  • Use the provided SVG files without modification
  • Use "Quiddo" (capital Q) when referring to the product
  • Use the colour logo on white or very light backgrounds
  • Use the monochrome logo on dark or coloured backgrounds
  • Give the logo adequate clear space equal to the icon's height on all sides
  • Refer to it as "a pocket money app for Australian families"

Don't

  • Recolour, stretch, or distort the logo
  • Place the logo on backgrounds with insufficient contrast
  • Misspell it. It's always "Quiddo" with a capital Q
  • Use the logo smaller than 24px / 6mm
  • Add drop shadows, outlines, or effects to the logo
  • Imply endorsement or partnership without written permission

Find us online

Press enquiries

For interview requests, high-res assets, custom screenshots, or any other press needs, reach out directly.

[email protected]